I have witnessed throughout my professional career the effects of substandard leadership. Amazing as it may seem, it does not take long to erode the culture of a business, a city, or country if leadership at the top is ineffective and unqualified to lead. Businesses, cities and even countries cannot survive poor leadership. The country of Greece is experiencing this today, and their economic disaster is the result of very poor leadership. In the future the city of Ferndale will face different challenges requiring good qualified leadership. I have reviewed Cathy Watson’s education, extensive work history, along with her community involvement, and experience as a City Council member. After this through background study. I believe without a doubt Cathy Watson is the most qualified to lead our city, she is the right choice for mayor of the City of Ferndale.