President Barack Obama is embracing short-form communication. Twitter has a new @POTUS account.
For years, White House officials have used Twitter to communicate White House policy and occasional personal observations.
But Obama himself stayed out of the social media fray.
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With a frugal 91-character message – 49 short of maximum permitted – Obama on Monday declared:
Hello, Twitter! It's Barack. Really! Six years in, they're finally giving me my own account.— President Obama (@POTUS) May 18, 2015
The White House says the tweets on that account will come exclusively from the president.
The move is the latest by a White House particularly attuned to social media and new technology. But Twitter, with its ability to be anonymously interactive, is a new forum for the president, even one who carries his own Blackberry.